Home Dehumidifier Industry Report - Expected to Reach USD 2.177 Billion by 2028
Home dehumidifiers have a small dehumidification area, ranging from 20 square meters to more than one square meter, and are used in family spaces such as rooms and living rooms. A home dehumidifier is a machine used to remove excess moisture from the air, improving comfort and health. A dehumidifier takes heat from the air, which also loses its ability to hold moisture, and the cooler surfaces of the dehumidifier draw and collect moisture from the air. In an average home with a temperature of 68 degrees Fahrenheit, the ideal relative humidity should be between 30% and 50%.
Analysis of the Current Situation of the Household Dehumidifier Industry
The main production areas of dehumidifiers in the world are concentrated in China, Italy, Japan and other places. China's position in the global dehumidifier market is becoming more and more prominent, accounting for more than 80% of the world's dehumidifier production. Over the years, China's home dehumidifiers have been mainly exported overseas, and the overseas market is dominant. Gree, Midea, and Haier's home dehumidifiers are basically exported.
At this stage, the humidifier market in China is dominated by household humidifiers. The sales of household, industrial and commercial humidifiers account for about 50%, 30% and 20% of the market respectively, and household humidifiers are the main driving force of the market. . Household humidifiers are mainly divided into ultrasonic humidifiers, pure humidifiers and electric heating humidifiers. Among them, ultrasonic humidifiers account for the highest sales of household humidifiers, exceeding 60%. Pure humidifiers and electric heating humidifiers account for more Small. Due to many quality and safety problems in electric humidifiers, the number of consumers who buy electric humidifiers is small, and they are now facing elimination from the market.
In 2022, the global household dehumidifier market sales will reach 1.606 billion US dollars, and it is expected to reach 2.177 billion US dollars in 2028, with a compound annual growth rate (CAGR) of 5.21% (2022-2028). At the regional level, the Chinese market has changed rapidly in the past few years. The market size in 2022 will be 182 million US dollars, accounting for about 12.41% of the global market. It is expected to reach 371 million US dollars in 2028, and the global proportion will reach 17.04%. The North American and European markets accounted for 40.16% and 16.62% respectively. In the next few years, China's CAGR will be 10.21%, while the average annual compound growth rate of the United States and Europe will be 3.42% and 4.03% respectively in the same period. The Asia-Pacific region will play a more important role. In addition to China, the United States and Europe, Japan, South Korea, India and Southeast Asia , is still an important market that cannot be ignored.
The main production areas of dehumidifiers in the world are concentrated in China, Italy, Japan and other places. China's position in the global dehumidifier market is becoming more and more prominent, accounting for more than 80% of the world's dehumidifier production. Over the years, China's home dehumidifiers have been mainly exported overseas, and the overseas market is dominant. Gree, Midea, and Haier's home dehumidifiers are basically exported. Major household dehumidifier manufacturers in the global market include Midea, Gree, Matsui Electric, Deye, Panasonic, TCL DeLonghi, Haier, Honeywell, Sharp, and Frigidaire. In terms of revenue, the top five global manufacturers account for about 30.83% of the market in 2021 share.
In terms of product types, home dehumidifiers mainly include portable dehumidifiers and whole-house dehumidifiers; among them, portable dehumidifiers occupy an important market. In terms of revenue, the market share will be 73.85% in 2022, and it is expected to reach 71.44% in 2028. At the same time, in terms of sales channels, manufacturers basically adopt the combination of online and offline channels. In China, online channels have exceeded 50%. In Europe, the United States and other countries, the proportion of online channels is currently relatively low, but it is developing rapidly. . According to statistics, online sales of home dehumidifiers will exceed US$410 million in 2022, and the compound annual growth rate will exceed 10% from 2022 to 2028.
In China's dehumidifier market, the number of competing brands is increasing year by year. From the perspective of price, the prices of major brands are constantly dropping, and consumer acceptance is increasing accordingly. From the perspective of function, around the pain points of the original products, the investment of enterprises in product research and development, and the improvement of product functions promote the continuous upgrading of the industry. The core selling point of the product has successfully resolved consumers' doubts about dehumidifier products, and the product maturity has been continuously improved. With the continuous improvement of consumers' health awareness, the rise of the middle class, the new generation of young people with advanced consumption concepts, and the increase in per capita disposable income, people gradually began to pursue quality requirements, and the domestic penetration rate of dehumidifiers and other environmental appliances gradually increased. China's dehumidifier market has entered a stage of steady development. According to the forecast of Aoweiyun.com, in the next five years, the compound annual growth rate of dehumidifiers will reach 14.5%, becoming a bright spot in the healthy home appliance industry. In addition, in overseas markets, the penetration rate of dehumidifiers is much higher than that in China, especially in Europe, the United States, Japan, Italy and other regions.